SITUATION

We need to create a clear and compelling narrative to keep people connected to our purpose, strategic vision and value proposition.

MOST LIKELY SIGNALS

You are navigating significant change and transformation and need a compelling and authentic story that will cut through, resonate with people and drive sales. You need help to bring your unique story to life to make people aware of the great things you are doing. You need a compelling story to help realise your strategic vision and to build trust and lasting relationships with key stakeholders.

TRANSPARENT PROCESS

  1. BOOK AND PAY $250 DEPOSIT

  2. AGREE DELIVERABLE & DETAILS IN SESSION

  3. EXPERT SUBMITS DIGITAL STATEMENT OF WORK

  4. YOU DECIDE GO/NO-GO

  5. NO-GO = DEPOSIT RETURNED TO YOU

  6. GO = PAY REMAINING $, WORK STARTS

DELIVERY TIME

7 days

COST

AU$ 7,499 excl. GST

HOW WE WILL HELP YOU

  • Following the discovery call and your confirmation of the Statement of Work, Clare and her team will ask you to provide essential information which needs to include; current communications and marketing plan, business strategy and org chart, all relevant communications materials and messaging, and a list of all key stakeholders.

  • Clare will then spend 2 days reviewing your inputs.

  • Following the review Clare will set up a 2-3 hour video session with your key stakeholders to conduct a facilitated strategic workshop to build out the key elements and themes of the narrative, determine what specific tools you require and ask any questions about your material.

  • Over the next 3 days Clare will develop your authentic and compelling corporate narrative and message playbook.

  • During the final 2-hour video call Clare will present the draft narrative and playbook for review and finalisation.

RESULTS & OUTPUT

  • An authentic and powerful corporate narrative that gives voice and truth to your core purpose and value proposition.

  • A clear and consistent story that will enable you to cut through a competitive market – to build and maintain trust, connections and relationships with those who matter most.

  • A narrative playbook that provides tips, tools and templates to apply story across key channels (e.g website, intranet,  media release boilerplate etc.)

I WILL BE HELPING YOU

Name

Clare Gleghorn

Experience Keywords

Role

Company

Experience

Focus

Why relevant?

CEO

Bastion Reputation Management

15 years

Strategic facilitation and creative brainstorming, reputation risk and issues management, corporate storytelling and repositioning, employee and stakeholder engagement, media strategy, corporate affairs and in-house communications team capability building and structure design, crisis communications

Reputation Management & Crisis Communication

Clare is a Strategic Communications expert with more than 15 years’ experience, working with Corporates and Governments.

Monochrome on Transparent.png
  • twitter
  • facebook
  • linkedin

© 2020 by Helperstreet.com